This is what Badgers do

Perform the first bone marrow transplant. Discover vitamins A and B. Hold onto Paul Bunyan’s Axe for 14 consecutive football seasons. These are the types of things Badgers do. Badgers also give back. Because they know it takes the support of all alumni and friends for the UW to remain a leading educational institution. This commitment to excellence and innovation improves how we live and makes a difference in the world.

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Tom & Karen Falk

Student Support
Student Support
An investment in UW-Madison’s students is an investment in the future.
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Research & Innovation
Research & Innovation
As one of the world’s most prolific research institutions, the UW is constantly reinventing the notion of possible.
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Why Give?

The UW is known for being frugal, not flashy — an institution that achieves greatness through modest means. But with today’s changing economic landscape, the university needs support from alumni and friends more than ever if it’s to continue to move forward.
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Boost the economy

By giving to UW–Madison, you get more in return. The UW accounts for $15 billion in economic impact throughout Wisconsin! Explore how the university drives revenue in industries across the state and how those industries exemplify the Wisconsin Idea by going beyond the border to benefit the globe.
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Faculty Excellence
Faculty Excellence
The UW’s accomplished faculty is the key in advancing the university’s groundbreaking research and exceptional student development.
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Educational Experience
Educational Experience
Together, our faculty and students create an environment that pushes the boundaries of our knowledge.
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The Falks discuss the role the University of Wisconsin played in their own lives and explain why making a little more noise about the great things happening at the UW is the right thing to do.
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Nancy Ballsrud explains what makes students fall in love with UW-Madison. She also talks about the ways that the educational excellence of the UW has had a worldwide ripple effect.
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History of firsts

Being a trailblazer isn’t really about being first. It’s about being the one who ignites a beacon to help others find their way and forge their own path. From scientific advancements to social progress, the UW takes great pride in being such a beacon.
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Featured Initiatives

The UW Carbone Cancer Center, Wisconsin’s only comprehensive cancer center, is at the forefront of breast cancer research and treatment every day.
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Research & Innovation
Better Odds and More Hope for Breast Cancer Patients
Every day, the school impacts the future of medicine in profound ways. But to continue their groundbreaking work, they need to break new ground. A significant expansion of the school’s current footprint to double the size of its small animal teaching hospital and provide necessary research space is critical to ensure the school remains an international leader in animal and human health.
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Educational Experience
Imagine What More They Could Do
The 4W Initiative gets to the heart of what, in turn, SoHE stands for. It’s a special application of the Wisconsin Idea, aiming to improve the lives and health of women across the state and around the globe.
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Research & Innovation
4W Initiative
The school’s Center for Aging Research and Education (CARE) develops and disseminates best practices for the care of older adults across multiple settings.
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Research & Innovation
Center for Aging Research and Education Fund

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To learn more about this, and the ways in which you can advance the boundaries of possible, please complete the following form.